Micro Wellness, the over-the-counter arm of Micro Labs, has teamed up with UP Yoddhas for Season 12 of the Pro Kabaddi League (PKL). The tie-up was revealed in Visakhapatnam during the team’s jersey launch, marking a new step in the brand’s plan to reach more sports fans in India. 

As part of the deal, DOLO, a well-known pain relief brand, will serve as the official partner of UP Yoddhas. Micro Labs�leaders said the move builds on their long-standing link with Indian sport. With the wellness market in India set to reach $256.9 billion by 2033, the firm sees kabaddi as a strong stage to earn more trust.

This year’s PKL season opened on August 29, 2025, which was National Sports Day. The Yoddhas, led by captain Sumit Sangwan, made a bright start by beating Telugu Titans in their first match. 

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